Key skills: relationship management, crisis and issues management, strategic planning, campaign management
James is a senior marketing and communications professional with over a decade of experience, known for his calm, strategic approach and ability to generate measurable impact.
He has advised boards, founders, and leadership teams through high-stakes transitions, internal conflict, and organisational realignment. His work includes turnaround strategy for agency and SaaS businesses, and governance roles such as Board Chair of STEAM-ED Charitable Trust, where he led a COVID-era rebrand and restored profitability.
James has a strong track record in campaign development and delivery. He has led national marketing campaigns, restructured digital portfolios, and managed cross-channel communications programmes. More broadly, he has developed campaign strategies for organisations ranging from primary health providers to professional services firms, and supported national campaigns, rebrands, and restructures across B2B, industrial, and public interest sectors.
Across his roles, James brings a whole-of-organisation perspective that integrates strategy, operations, and stakeholder engagement.
James is a Member (MCIM) of the Chartered Institute of Marketing and holds qualifications in public relations, marketing, and project management.
Get in touch today
Contact James Chen at WPR.
